Category Archives: Marketing Resources

Mapping out the customer journey to develop a marketing plan

The Importance of Customer Journey Marketing for Your Business

The ways customers interact with your business can profoundly affect their decision whether or not to make a purchase. Although the customer may not perceive it that way, you know how much effort went into generating and nurturing every lead on the business side of things....
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small business owner blogging

Is Blogging Still Relevant For Small Businesses in 2022?

Today, in a passionate discussion, someone mentioned to me that in 2022, the whole idea of blogs and blogging are no longer relevant for small businesses. Before going deeper into the subject, allow me to jump to the end and tell you that this person is completely wrong. Then, read on to find out wh...
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Three women reading about must-try marketing trends for 2022 on a laptop.

Must-try marketing trends for 2022

Marketing is one of those industries that evolve at the speed of light. Trends come fast, and they go away even quicker. We've seen a shift towards digital platforms in the past two years. It was the only choice marketers had, so they embraced it....
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Best Marketing Resources for Web Entrepreneurs in 2021

Some of the Best Marketing Resources for Web Entrepreneurs in 2021

Looking for Some of the Best Marketing Resources for Web Entrepreneurs in 2021? If you are a startup, small business owner, or if you just prefer a more hands-on approach when it comes to your business you have to be excited by just the sheer number of free online marketing tools available to you as...
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