Local SEO Archives - Innovative Flare

An illustration showing a part of a search results page, symbolizing SERP features you should monitor for better SEO.

Published On - September 6, 2022

Matthew Schwimmer Local SEO, Organic Traffic, Search Engine Optimization, SEO

SERP Features You Should Monitor for Better SEO

Improving SEO should always be your number one priority when it comes to maintaining the company website. With that in mind, we are talking about SERP features you should monitor for better SEO. These additional elements contribute to the search engine results by adding a new piece of information....

More 5-Star Reviews for Small Businesses

Published On - July 29, 2022

Collin Lynch 5 Star Reviews, Local SEO, Small Business, Small Business MarketingTags: More 5-Star Reviews for Small Businesses

The Importance of More 5-Star Reviews for Small Businesses in 2022

New research reveals a critical insight – the importance of reviews today for businesses has increased, not decreased. In an age where trust and authenticity are becoming more important, Google, Facebook, and other review sites have become increasingly influential in consumers' purchasing decision...

People in an office talking about how SEO can improve your customer experience

Published On - April 6, 2022

Matthew Schwimmer Local SEO, Search Engine Optimization, SEOTags: How SEO Can Improve Your Customer Experience

How SEO Can Improve Your Customer Experience

SEO, as we all know, is about optimizing your site for search engines. But, of course, search engines are there to serve humans, some of which are your customers. As a site owner, you want to please search engines, so your website pops up on SERPs, but you also have to make sure that your visitors h...

Published On - September 8, 2021

Matthew Schwimmer Local SEO, Search Engine Optimization, SEOTags: 2021 SEO Ranking Factors

Crucial SEO Ranking Factors You Need to Know in 2021

Many things affect how well your website ranks in Google searches. Some of them, such as the keywords you use or how often you update your content, are solely up to you. Others are out of your control and concern Google's algorithms or the behavior of your users. You probably won't be able to hit th...

Published On - June 4, 2021

Matthew Schwimmer Local SEO, SEOTags: SEO cleanup, SEO Strategies

How to Create an Effective SEO Cleanup Strategy

Your website is a constant work in progress. It grows and changes along with your business. This isn't a bad thing; in fact, it's how you constantly improve your online presence. But it also means that you keep accumulating content, some of it years old, so a virtual spring cleaning may be in order....

Things that can hurt your website rankings

Published On - October 15, 2019

Collin Lynch Local SEO, SEOTags: increase website rankings

9 Things That Hurt Your Website Rankings

Google has hundreds of factors to consider before ranking a website on the search engine results page. The sad part is that the search engine barely shares any of the techniques it uses, as it safeguards this information to avoid SEO manipulation. However, SEO experts have learned a few things that ...

Published On - October 1, 2019

Collin Lynch Digital Marketing, Local SEO, Paid Search Marketing, SEO, Website TrafficTags: Ahrefs, Answer the Public, BuzzSumo, Google Analytics, Google My Business, Google Search Console, Grow Website Traffic, Moz, Yoast

9 Best tools to grow website traffic

Growing your website can seem like such an unreachable task, especially if you are new to the whole online scene. You may often wonder how to grow website traffic, and reach your desired target audience. Your competition is already out there, pulling in more and more clientele, and you need to up yo...

Published On - July 30, 2019

Collin Lynch Digital Marketing, Email Marketing, Local SEO, Online Marketing, Pay Per Click Advertising, Remarketing, SEO, Social Media MarketingTags: effective marketing methods

Most Effective Marketing Methods for 2019

Digital marketing is still the way to go if you want to grow your business in 2019. The internet continues to offer a massive amount of opportunity for growth for all types of businesses. As the world becomes more digital every day, your customers are now closer to you than you think. Search Engines...

Easy Ways To Get More Local Business Traffic

Published On - July 22, 2019

Collin Lynch Blogging, Local SEO, Pay Per Click Advertising, SEO, Social Media Marketing, Website Traffic, YouTube AdvertisingTags: local business traffic

12 Easy Ways To Get More Local Business Traffic

According to Google, up to 50 percent of all consumers who perform an online local search end up visiting a local business within the next 24 hours. If you're a local business, you could be missing out. Even if you are a business with a fairly global presence, it is still important that you leverage...

the best way to increase your website traffic

Published On - July 11, 2019

Collin Lynch Blogging, Digital Marketing, Email Marketing, Local SEO, Online Marketing, Pay Per Click Advertising, Remarketing, SEO, Social Media Marketing, Web Design and Development, Website TrafficTags: increase website traffic

What is the best way to increase your website traffic?

Go out there and ask a business owner or marketer what they desire to have each day of their lives. The answer should not be surprising at all. Everyone simply wants more traffic to their site, as that could potentially earn them more clients....

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