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The e-commerce industry continues to experience rapid growth, with global online sales projected to surpass $6.5 trillion by 2023 (Statista, 2021). Ca...
Industries That Benefit the Most from Digital Marketing
Digital marketing is the future of the business world—there is no doubt about that. More than fifty percent of startups and small businesses today u...
7 Easy Things that Should Be in Your Monthly Newsletter
Email newsletters are a win-win that benefits both businesses and consumers. Why? Email marketing provides companies with a platform to send multiple ...
Digital MarketingDigital Marketing StrategiesMarketing StrategySmall BusinessSmall Business Marketing
8 Essential Digital Marketing Strategies for B2B Businesses
Discover 8 Essential Digital Marketing Strategies for B2B Businesses B2B digital marketing is very different from the more commonly known B2C marketin...
4 Main Errors to Avoid in Your Marketing Campaigns
While many people think of sales as the backbone of any organization, the truth is that your sales will suffer if your marketing is not up to par. Cre...
How to Use Storytelling as a Great Marketing Tool For Your Small Business
Storytelling can be used as a great marketing tool. Think about that time you sat down to read an interesting book or listen to a highly engaging podc...
Conversational Marketing – How to Do It Right
When live chat first came out, it revolutionized service delivery. It made it easy for customers to get an agent and receive support and the customers...
How to Create a Small Business Marketing Message That Converts
Creating a small business marketing message that converts. Regardless of your marketing channel and whether it is running Facebook ads, Google ads, or...
7 Expert Tips for Copywriting Ads That Sell
Get Expert Tips for Copywriting Ads For Your Small Business. Many beginners in copywriting start off on the wrong foot when they assume that copywriti...
Psychological Strategies for Effective Marketing
The first rule of marketing is to know your customer. Understanding psychology and incorporating factors of human behavior into marketing strategy bri...