Blog - Page 4 of 9 - Innovative Flare

10 Reasons Why Your Small Business Needs a Website

Published On - June 22, 2021

Amy Collett from Bizwell.org Small Business, Small Business Marketing, Web Design and DevelopmentTags: Small business needs a website

10 Reasons Why Your Small Business Needs a Website

You don’t have to look very hard to find resources on the internet telling you to build a website or launch your brand online. But why does your small business need a website?...

Published On - June 4, 2021

Matthew Schwimmer Local SEO, SEOTags: SEO cleanup, SEO Strategies

How to Create an Effective SEO Cleanup Strategy

Your website is a constant work in progress. It grows and changes along with your business. This isn't a bad thing; in fact, it's how you constantly improve your online presence. But it also means that you keep accumulating content, some of it years old, so a virtual spring cleaning may be in order....

8 Benefits of Email Marketing for Small Businesses

Published On - May 18, 2021

Collin Lynch Digital Marketing, Email MarketingTags: Benefits of Email Marketing

8 Benefits of Email Marketing for Small Businesses

In 1971, the first email was sent, forever changing how we communicate. Using email to connect with customers, build credibility in their industry, and increase sales is now common practice. Email marketing helps small businesses communicate directly with their target audience. Here are eight ways e...

Published On - May 13, 2021

Andrew Scherer SEO, Small Business, Small Business MarketingTags: Competitive Niches, SEO Strategies

6 SEO Strategies for Competitive Niches

SEO isn’t as easy as it was back in the early days of Google. No longer can you throw a website online and expect it to automatically rank on the first page for the keyword you are targeting. It’s not 2002 anymore, and SEO competition in some niches can be rather fierce. ...

Human eye, blue with pronounced golden yellow streaks.

Published On - April 1, 2021

Matthew Schwimmer Artificial Intelligence, Digital MarketingTags: Artificial Intelligence in Digital Marketing

The Role of Artificial Intelligence in Digital Marketing

Automation is the future of digital marketing. As new technology develops, more and more marketing processes are taken over by algorithms, software, and machines. This shouldn't come as a surprise: most industries are moving toward greater automation....

How to Make Time for Self-Care as an Entrepreneur

Published On - March 25, 2021

Emma Grace Brown Entrepreneur, Self Care, Small BusinessTags: self care for business owners, Self-Care for Entrepreneur

How to Make Time for Self-Care as an Entrepreneur

If you're a small business owner trying to do it all, it's important to beware of the dangers of entrepreneurial burnout. Harvard Business Review explains that entrepreneurs who are especially passionate about their businesses are more likely to burn out because they're so dedicated to the work they...

7 Reasons to Use Automation in Your Digital Marketing Efforts ws

Published On - March 16, 2021

Matthew Schwimmer Digital MarketingTags: CRM and Digital Marketing, Marketing automation

7 Reasons to Use Automation in Your Digital Marketing Efforts

Digital marketing has advanced rapidly over the past two decades. For one, it followed the internet’s evolution from a rare commodity to a household asset within just 15 years. The advent of smartphones soon followed, which let social media boom and, in turn, provided immense digital marketing opp...

5 Ways to Grow Your eCommerce Store in 2021

Published On - February 26, 2021

Collin Lynch Business Ideas, eCommerce, Website TrafficTags: grow your ecommerce store, grow your online store, grow your small business

5 Ways to Grow Your eCommerce Store in 2021

Shopping online has been a saving grace for many people since 2020, when social distancing became the new norm. Although the global economy has suffered greatly, businesses with online shops are in better shape than was expected. Experts predicted dire outcomes for the future of shopping and pers...

Get More Clients For a Tax Preparation Business

Published On - February 17, 2021

Collin Lynch Get More Clients, Small Business, Small Business Marketing, Social Media Marketing, Website TrafficTags: Get more clients for your business, Get more tax prep clients

The Top 10 Ways to Get More Clients For a Tax Preparation Business

As a tax preparation business owner, your major concerns may be finding and recruiting competent tax experts or keeping up with the tax laws. However, it would be best to prioritize your marketing efforts to ensure that you get tax preparation clients all year round....

How Do You Create a Profitable Shopify Store From Scratch

Published On - February 3, 2021

AdNaBu eCommerce Development, eCommerce Web Development, ShopifyTags: Create a profitable shopify store

How to create a profitable Shopify store from scratch

With technological advancements and robust internet connectivity, the way shopping is done by potential buyers have radically changed. Businesses are also considering the internet platform as one of the best ways to reach out to a broader customer base....

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