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Small business owner who uses marketing tools

Essential Marketing Tools For Small Business Owners

One of the great benefits that small businesses have in the modern digital world is they don’t have to worry about how large or small they are. Many tools make it easy to place your business in front of thousands if not millions of potential prospects without having to rely on people who pass by a...
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3 Actionable Tips for Improving Your SEO Score

3 Actionable Tips for Improving Your SEO Score

Did you know that over 3.5 billion web searches take place daily on Google? This is just one of the many compelling reasons to optimize your website for SEO. Search engine optimization will allow your website to rank high enough for potential visitors to come into contact with your content regularly...
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Small business making email marketing mistakes

5 Common Mistakes In Email Marketing

Email Marketing can be one of the most rewarding marketing strategies for a business. It has a return on investment of 42 to 1, which means for every dollar spent on marketing, your business is likely to earn back $42. However, creating a successful email marketing campaign requires you to consider ...
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Three women reading about must-try marketing trends for 2022 on a laptop.

Must-try marketing trends for 2022

Marketing is one of those industries that evolve at the speed of light. Trends come fast, and they go away even quicker. We've seen a shift towards digital platforms in the past two years. It was the only choice marketers had, so they embraced it....
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